Eminent Equines Australia Pty Ltd (ABN 24 678 342 080) understands that protecting your personal information is important. This Privacy Policy explains how we collect, use, disclose and protect your personal information when you interact with us.

1. Information We Collect

Personal Information

We may collect personal information including:

• Name
• Email address
• Phone number
• Billing and payment details
• Purchase history
• Survey responses and feedback
• Marketing preferences
• Government identification where required
• Website usage information including IP address and browser activity
• Employment information (where applicable)

Sensitive Information

Where necessary, we may collect sensitive information such as health information or other information protected under Australian Privacy Laws. This information is handled with additional care and only where permitted by law.

2. How We Collect Personal Information

We collect information when you:

• Contact us by phone, email or online
• Complete forms on our website
• Subscribe to newsletters
• Participate in surveys, events or promotions
• Use our website or software platforms
• Provide information through publicly available sources

3. Why We Collect Your Information

Your information may be used to:

• Provide products and services
• Respond to enquiries
• Process payments
• Manage customer relationships
• Improve our website and services
• Send marketing communications
• Conduct promotions and competitions
• Meet legal obligations

4. Disclosure of Personal Information

We may share your personal information with:

• Employees and contractors
• IT service providers
• Hosting providers
• Marketing agencies
• Payment processors
• Professional advisers
• Business partners
• Government authorities where required by law

5. Overseas Disclosure

Your personal information is primarily stored in Australia. Where overseas disclosure is necessary, it will only occur in accordance with the Australian Privacy Principles.

6. Your Rights

You have the right to:

• Request access to your personal information
• Request corrections
• Withdraw marketing consent
• Lodge privacy complaints

7. Storage and Security

We take reasonable physical, technical and administrative measures to protect your personal information against misuse, loss, unauthorised access, modification and disclosure.

8. User Generated Content

If you post reviews, comments or other public content, that information may be visible to other users. We cannot control how third parties use publicly available information.

9. Cookies and Analytics

We use cookies, tracking technologies, Google Analytics and Meta technologies to improve user experience, measure website performance and provide relevant advertising.

• Google Analytics
• Meta Pixel
• Cookies
• Tracking Pixels

10. Links to Other Websites

Our website may contain links to external websites. We are not responsible for the privacy practices of third-party websites.

11. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be published on our website.